Our Material

What is TENCEL™?

TENCEL™ was invented as an eco-friendly fabric designed to reduce pollution—turns out, it does a lot more than that! Made from sustainable wood pulp, TENCEL™ is breathable, hypoallergenic, and antibacterial. At CUFT®, we use this eco-friendly, nontoxic fabric to create Better for You Underwear™ that’s gentle on your skin and the planet.

How is TENCEL™Better for You?

Breathable & Quick Drying

Unlike cotton or synthetics, TENCEL™ is naturally breathable and helps regulate your temperature. It pulls moisture away from your skin and allows airflow, keeping you fresh and dry all day (or night) long.

Odor-Repellent

No one wants underwear that holds onto smells. TENCEL™ helps prevent odors from lingering by keeping odor-causing bacteria and moisture at bay, so you feel fresher, longer.

Antibacterial
& Nontoxic

Bacteria thrive in damp environments, but TENCEL™ naturally fights back. Its moisture-wicking properties help prevent bacteria from growing, all without the use of toxic coatings, chemicals, or sprays. Just clean, nontoxic comfort where it matters most.

Hypoallergenic & Safe for
Sensitive Skin

Soft enough for sensitive skin, TENCEL™ is hypoallergenic and smooth at a microscopic level, reducing friction, irritation, and inflammation. It's ideal for those prone to rashes, infections, or anyone who simply wants gentler, better care down there.

Why is TENCEL™ Better for the Planet?

Sustainably Sourced & Made

TENCEL™ is made from renewable wood sources (like eucalyptus and beech), and harvested responsibly. It's produced using a closed-loop process that recycles water and solvents, making it one of the most eco-conscious fabrics on the planet.

Compostable & Biodegradable

When you're done with your CUFT® (hopefully after lots of love), they won’t sit in a landfill for decades. TENCEL™ fibers are 100% biodegradable and compostable.

Why is TENCEL™ Better for Others?

Most underwear ends up in a landfill, but not CUFT®. TENCEL™ is fully compostable and biodegradable, helping reduce the 11 million pounds of underwear waste tossed every day. Unlike synthetics and elastane, it breaks down naturally. Better for the Earth and everyone on it!